ID Shampoo

Name: ID Shampoo
Brand: BOB
SKU: B0800
Price: 29.00 USD
Availability: InStock

250mL

Balances the scalp and supports long-term hair health with a gentle functional cleanse

Results You’ll Notice

Gently cleanses while supporting scalp balance
Leaves hair soft, refreshed, and manageable
Supports a balanced, healthy scalp

What’s Inside (and why it matters)

Provitamin B5 – Strengthens and protects hair
Avocado Oil – Smooths frizz and enhances shine
Jojoba Oil – Balances moisture
Rosemary Leaf Extract – Soothes and nourishes

$29.00

ID Shampoo

$29.00

Water (Aqua), Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Acrylates Copolymer, Tocopherol, Panthenol, Hydrolyzed Jojoba Esters, Wheat Amino Acids, Argania Spinosa Kernel Oil, Cocos Nucifera (Coconut) Oil, Moringa Oleifera Seed Oil, Persea Gratissima (Avocado) Oil, Helianthus Annuus (Sunflower) Seed Oil, Citrus Limon (Lemon) Peel Extract, Rosmarinus Officinalis (Rosemary) Leaf Extract, Saccharum Officinarum (Sugarcane) Extract, Hydrolyzed Pea Protein, Cocamide MIPA, Polyquaternium-10, Caprylyl Glycol, Potassium Sorbate, Ethylhexylglycerin, Disodium EDTA, Sodium Hydroxide, Glycerin, Butylene Glycol, Phenoxyethanol, Sodium Benzoate (incidental), Fragrance (Parfum)

Ingredients

Green in Action

Packaged in 100% PCR plastic — fully recyclable, sustainably sourced, and built to perform as beautifully as what’s inside

How to Use

Massage through wet hair and scalp. Lather well. Rinse thoroughly

Aroma

A vibrant fusion of grapefruit, tangerine, and rosewood, with crisp citrus

Not sure where to start?

Try the Functional Hair Quiz.

Customers praised this gentle daily cleanser for being "cleansing but not stripping." Shoppers reported it balanced oily scalps, left hair soft and clean, and works for colored hair. One customer noted it's "the perfect shampoo for everyone" in their household. Sulfate-free formula with a fresh, clean scent.

It's the perfect shampoo for everyone. Its cleansing but not stripping and is sulfate free.
Best gentle cleanser! Great everyday shampoo that doesn't weigh my hair down.
Gentle but leaves my hair feeling soft and clean.

5 stars: 12 (86%)
4 stars: 0 (0%)
3 stars: 0 (0%)
2 stars: 1 (7%)
1 star: 1 (7%)

Some of the reviews shown are from related products the merchant grouped with this one.

Leaves hair clean and shiny

Leaves hair clean and shiny. It has a nice fragrance and little goes a long way.

Love the clean feeling of my hair with no

Love the clean feeling of my hair with no dryness and the aroma is very invigorating

I love ID shampoo !

Literally the best shampoo I've ever used. Not to mention it doubles as skin care body wash and I use it to wash my face everyday and I've never had skin so clear.

Product is good but the packaging was terrible

Product is good but the packaging was terrible. About half cup of shampoo spilled all over the box because they didn’t tape the opening shut like other companies do.

One of the bottles of shampoo opened and spilled all over the packaging. Very disappointed since its a pricey shampoo.

I was introduced to this shampoo by my hairstylist. I was postpartum and my scalp was so oily, no shampoo was working until I started using this. Now my hair is balanced and clean!

Great everyday shampoo!

I’ve been using this shampoo for years now and it’s the best gentle cleanser! It’s a great everyday shampoo that doesn’t way my hair down. Highly recommend!

Gentle but leaves my hair feeling soft and clean

Gentle but leaves my hair feeling soft and clean.

Wonderful

Wonderful. Clean & Light!

Absolutely my favorite shampoo!!!

Love the avocado scent and the full lather

GREAT VALUE

Not only do I use this as a daily shampoo, I use it as a body cleaners as well!!

Family Favorite

This stuff is so good. I had to buy the large one because everyone in the household steals it from my shower! It's the perfect shampoo for everyone . Its cleansing but not stripping and is sulfate free which is perfect for my colored hair. Smells fresh and clean.

ID Shampoo

ID Shampoo

Let customers speak for us