Cart

Your cart is empty
ID Shampoo
ID Shampoo
ID Shampoo

ID Shampoo

250mL

Balances the scalp and supports long-term hair health with a gentle functional cleanse

Results You’ll Notice

  • Gently cleanses while supporting scalp balance
  • Leaves hair soft, refreshed, and manageable
  • Supports a balanced, healthy scalp

What’s Inside (and why it matters)

  • Provitamin B5 – Strengthens and protects hair
  • Avocado Oil – Smooths frizz and enhances shine
  • Jojoba Oil – Balances moisture
  • Rosemary Leaf Extract – Soothes and nourishes

Vegan Animal Test Free

Sale price$29.00
ID Shampoo
ID Shampoo Sale price$29.00

Not sure where to start?

Try the Functional Hair Quiz.

Customers praised this gentle daily cleanser for effectively balancing oily scalps and leaving hair "soft and clean" without weighing it down. The sulfate-free formula works well for colored hair and is versatile enough for body use. Shoppers noted it's "cleansing but not stripping" with a fresh scent, making it a family favorite.

  • My scalp was so oily, no shampoo was working until I started using this. Now my hair is balanced!
  • Best gentle cleanser! Great everyday shampoo that doesn't weigh my hair down. Highly recommend!
  • Perfect shampoo for everyone. Cleansing but not stripping and sulfate free for my colored hair.
  • 5 stars: 12 (86%)
  • 4 stars: 0 (0%)
  • 3 stars: 0 (0%)
  • 2 stars: 1 (7%)
  • 1 star: 1 (7%)
Some of the reviews shown are from related products the merchant grouped with this one.
A
Alicia Trujillo
Leaves hair clean and shiny

Leaves hair clean and shiny. It has a nice fragrance and little goes a long way.

A
Anonymous
Love the clean feeling of my hair with no

Love the clean feeling of my hair with no dryness and the aroma is very invigorating

A
Anonymous
I love ID shampoo !

Literally the best shampoo I've ever used. Not to mention it doubles as skin care body wash and I use it to wash my face everyday and I've never had skin so clear.

A
Anonymous
Product is good but the packaging was terrible

Product is good but the packaging was terrible. About half cup of shampoo spilled all over the box because they didn’t tape the opening shut like other companies do.

A
Ana

One of the bottles of shampoo opened and spilled all over the packaging. Very disappointed since its a pricey shampoo.

M
MHoward

I was introduced to this shampoo by my hairstylist. I was postpartum and my scalp was so oily, no shampoo was working until I started using this. Now my hair is balanced and clean!

B
Brittney
Great everyday shampoo!

I’ve been using this shampoo for years now and it’s the best gentle cleanser! It’s a great everyday shampoo that doesn’t way my hair down. Highly recommend!

A
Adrienne
Gentle but leaves my hair feeling soft and clean

Gentle but leaves my hair feeling soft and clean.

A
Anonymous
Wonderful

Wonderful. Clean & Light!

E
Emily Hendershott

Absolutely my favorite shampoo!!!

A
Andrew W Code

Love the avocado scent and the full lather

S
Sarah
GREAT VALUE

Not only do I use this as a daily shampoo, I use it as a body cleaners as well!!

M
Margaret Lanning

Like

A
Amy P
Family Favorite

This stuff is so good. I had to buy the large one because everyone in the household steals it from my shower! It's the perfect shampoo for everyone . Its cleansing but not stripping and is sulfate free which is perfect for my colored hair. Smells fresh and clean.