Leaves hair clean and shiny. It has a nice fragrance and little goes a long way.
Very moisturizing! It makes my hair feel super soft. I wash my hair daily but use this every other wash. It keeps my gray hair soft, manageable, and brightly defined.
HERO STATUS
BOB™ BESTSELLERS
The products that earn their place. Our bestsellers are high-performance essentials customers trust, use, and reorder.
TOP PERFORMERS, CHOSEN FOR A REASON
BESTSELLING FOR WHAT'S INSIDE, NOT THE HYPE.
Luxe, yet lightweight, silicone free styling cream
Results You’ll Notice
- Controls Frizz
- Adds moisture and definition with a light hold
- Blow-dry smooth or enhance curls
Luxurious, lightweight leave-in conditioner for detangling and smoothing.
Results You’ll Notice
- Adds moisture and shine
- Smooths flyaways and calms frizz
- Makes detangling easier
Ultra-lightweight, silicone-free oil for deep hydration
Results You’ll Notice
- Penetrates cuticle for hydration
- Restores shine and softness
- Won’t weigh hair down
Texture-enhancing finishing spray for lightweight body and fullness.
Results You’ll Notice
- Adds body and fullness to dry or styled hair
- Buildable texture for long-lasting flexible, hold
- Leaves hair touchably soft
Creamy, smooth styling clay for texture and definition.
Results You’ll Notice
- Provides flexible hold
- Adds texture and definition
- Helps absorb excess oil