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Article: SCALP IS NOT A TREND. IT IS A REQUIREMENT.

SCALP IS NOT A TREND. IT IS A REQUIREMENT.

SCALP IS NOT A TREND. IT IS A REQUIREMENT.

Healthy hair starts at the scalp. This isn’t a new idea. It’s foundational.

Professionals have always understood that when the scalp is compromised, hair performance suffers. Oil imbalance, dryness, sensitivity, and buildup all affect how hair grows, behaves, and responds to products.

An unsupported scalp can lead to inconsistent results. Hair may feel heavy one day and dry the next. Styling may not last. Treatments may stop performing the way they should.

Functional haircare treats the scalp as part of the system, not a separate concern. Scalp support is built into the routine so hair can perform more predictably over time.

This doesn’t require aggressive treatments or constant intervention. In many cases, it simply means using formulas designed to maintain balance rather than disrupt it.

When the scalp is supported, hair becomes easier to manage, more resilient, and more responsive to care.

Scalp care isn’t optional.

It’s maintenance.